Mixed–but better–results with second KDP giveaway.
My second Amazon KDP Select giveaway of Battle Axe is winding down after three consecutive days, and I must say, it’s changing my mind about the program. I still don’t know if it will boost my reviews or sales, but the activity has blown away that of my previous giveaway over Easter weekend.Here’s what I did differently:1. Three consecutive days vs. two non-consecutive days (last time I skipped Easter proper).2. Used only these paid sources: Freebooksy.com Thedesertgirl on Fiverr.com bookblast.co Here’s what I did the same: 1. Picked a holiday weekend 2. All the same Facebook and Twitter sources But this time, as of 4:30 on the third day of the promotion, I’m looking at 5700 downloads vs. the meager 710 Read More…
Amazon KDP Select Giveaway Part 1: The numbers are in.
As I gear up for another giveaway for Battle Axe–this time for three consecutive days–I wanted to share the results of my previous giveaway, which was two non-consecutive days over Easter weekend. I spent a lot of time in the preceding months reading blog posts and advice from other KDP participants. I boiled their tips down to a “best of” and that was the extent of my plan. Here’s a rundown of the “marketing” I did to announce the giveaway: The Marketing: 1. Posted on my own Facebook page 2. Sent out periodic tweets from my Twitter account 3. Sent an email blast to relevant people in my address book 4. Created an event on Goodreads and invited my friends 5. Sent a Read More…
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